It happens all the time.

People start a social media account because of PASSION.

They're excited.

They want to change lives, make a difference, connect with others.

And that is an awesome place to start.

Then... they start getting frustrated. Hitting roadblocks. Getting negative feedback. Trolls....

Do you remember the kids on YouTube who were making millions of dollars every year by "unboxing" toys?

Why?

How?

It is often-mocked, yet super effective for influencers and brands alike. Unboxing is showing the process of opening a package or gift or toy.

It's not JUST that we wish we could open...